The Weather Network launches its FAST (Free Ad-supported Streaming TV) Channel
Audiences can now stream weather coverage for major Canadian cities on Samsung TV Plus.
OAKVILLE, Ont. (March 15, 2023) – Today, The Weather Network announces its expansion into
Free Ad-supported Streaming TV (FAST), with its first FAST Channel available to over 5 million
Samsung TV Plus viewers; becoming the first weather-related programming service in Canada
to be provided on FAST.
Viewers can watch tailored programming that includes a selection of in-depth features,
educational programming, and entertaining shorts. The FAST channel will feature a variety of
Canadian-produced and most-watched series including Storm Hunters, Power To The People,
Captured, and much more.
“Our expansion into the FAST space is a continued example of our willingness and ability to
innovate in order to meet the needs of our viewers. The way audiences engage with content on
the big screen is constantly evolving, and so do our product offerings, in order to better reach
viewers on more of the platforms they prefer,” said Hashim Mikael, Platform and Product
Manager, Global TV Apps & FAST Channels for The Weather Network.
The channel features a new morning show developed exclusively for the streaming audience,
with hosts Matt Di Nicolantonio and Michael Vann delivering the biggest weather stories from
across Canada and the globe.
“As Canada’s No. 1 weather source on TV, mobile and digital platforms, we are thrilled to
extend our immersive storytelling-first approach to weather content into the streaming space,
building stronger connections with more viewers and creating unique opportunities for our
advertisers” said Maureen Rogers, Managing Director, Video & Editorial for Pelmorex Corp.
While FAST provides a new, tailored big-screen experience for The Weather Network’s viewers,
the flagship, The Weather Network channel on cable and satellite remains the exclusive home
for local weather forecasts, timely localized weather alerts and live active weather coverage
through Storm Centre.
The Weather Network FAST Channel is available on Samsung TV Plus as of February, with more
premium placements on other FAST services scheduled throughout 2023.
Samsung TV Plus offers more than 88+ channels in Canada, providing viewers with fan-favorite,
free streaming TV (FAST) content and providing advertisers with a smart, scalable solution to
reach those viewers and drive impact for their brand.
For advertising inquiries or to learn more about partnership opportunities with The Weather
Network’s FAST channel, please contact Varsha Bhat, Partnerships Manager at
vbhat@pelmorex.com.
For media inquiries, reach out to: TheWeatherNetwork@FHhighroad.com
[Insert Video – recommend the FAST Channel Sizzle (noLShape].
About Pelmorex Corp.
Pelmorex Corp., founded in 1989, is an international weather information and data
management company. Pelmorex owns and operates the weather brands The Weather
Network, MétéoMédia, Eltiempo.es, Clima, and Otempo.pt. It also operates Canada’s National
Alert Aggregation and Dissemination System, part of Alert Ready. Through constant innovation
and entrepreneurship, Pelmorex has grown to reach consumers around the globe, has become
one of the largest weather information providers, and has broken new ground in providing data
solutions and insights to businesses. Through harnessing the value of weather, Pelmorex is
driven to make the world smarter and safer for consumers and businesses.
To learn more, visit pelmorex.com and follow us on Twitter and LinkedIn.
